Why I started East Anglia AI Services
Before starting the business, I spent more than three years in data administration roles across logistics and warehousing, healthcare and care, retail and e-commerce, and finance and back-office teams. The sectors were different, but the work looked the same everywhere: the same figures typed into two systems, the same reports rebuilt by hand every month, the same enquiries answered one at a time.
I could see how much of that time AI and automation could give back, and how rarely small firms got any help to make it happen. The big consultancies don't work at that size, and off-the-shelf tools rarely fit how a local business actually runs. East Anglia AI Services exists to close that gap: practical systems for Norfolk, Suffolk, Cambridgeshire and Essex businesses, built by someone who has done the manual version of the job himself.
Background
- Marketing: studied marketing in Bulgaria, which shapes how we think about leads, customer response and growth, not just efficiency.
- Business management and entrepreneurship: currently studying in the UK, applied daily to running and growing the company.
- Data administration: 3+ years across logistics and warehousing, healthcare and care, retail and e-commerce, and finance and back-office operations.
- Languages: English, Bulgarian, Serbian, Macedonian, Croatian, Bosnian and Slovenian, plus some German. Useful for businesses whose staff or customers speak these languages, and for multilingual AI assistants and voice agents.
- Based in: Norwich, Norfolk, and working on-site across East Anglia.
How we work
- Problem first, tool second. We start with the job that costs you the most time or money, then choose the AI that fits it, not the other way round.
- Fixed prices, agreed upfront. You get a written quote before any work starts. Our starting prices are published.
- Built around your tools. We connect what you already use, such as Xero, HubSpot, Outlook, Google Sheets and Slack, rather than asking you to switch.
- Safe by default. Every system respects UK GDPR, keeps a person in the loop where it matters, and comes with clear rules for your team. Our free AI Use Policy Generator is a good place to start.
- Local and on-site. We'd rather visit your office in Norwich, Ipswich, Cambridge or Colchester than send a slide deck.
The team
Founder
Petar Petkov
Founder & AI Automation Consultant. Leads discovery, solution design, delivery and AI training for clients.
Co-founder
Magdalena Peeva
Co-founder & Director. Co-founded East Anglia AI Services and co-directs the company alongside Petar.
Company facts
Legal name: East Anglia AI Services Ltd (trading as EAAIS)
Company number: 17381169, registered in England & Wales, incorporated 4 August 2026
Registered office: 44 Amderley Drive, Norwich, NR4 6HZ
Directors: Petar Petkov and Magdalena Peeva
Areas served: Norfolk, Suffolk, Cambridgeshire and Essex, including Norwich, Ipswich, Cambridge, Colchester, Peterborough, Bury St Edmunds, Chelmsford and King's Lynn. Remote delivery UK-wide.
Services: AI agents and voice agents, workflow automation, LLM integration, predictive intelligence, data pipelines, AI ops and AI training for staff.
Google: Google Business Profile & reviews
Contact: info@eastangliaaiservices.co.uk · 07466 951175
Talk to Petar about your business
A free 30-minute strategy call. We'll look at where AI would save you the most time and what it would cost, with no obligation.
